Targeting Options (Niches)

Don’t see a category listed to match your campaign? Please contact us. We offer custom targeting and can obtain specialty targeting for your campaign at no extra cost. Here are some of our targeting options:

African American-Related News
Agriculture
Animals (General)
ART: Art (General)
ART: Paintings
ART: Photography
Asian American-Related News
Astrology
Astronomy
AUTOMOTIVE: Automobiles, Cars and Trucks
AUTOMOTIVE: Car and Motorcycle Accessories
AUTOMOTIVE: Car and Motorcycle Mechanics
AUTOMOTIVE: Classic Cars and Motorcycles
AUTOMOTIVE: Electric Vehicles
AUTOMOTIVE: Recreation Vehicles
BOOKS: Books
BOOKS: Children’s Books
BOOKS: Fantasy and Science Fiction
BOOKS: Fiction
BOOKS: Poetry
BUSINESS: Accounting
BUSINESS: Advertising
BUSINESS: Banking
BUSINESS: Beverage Merchandising
BUSINESS: Bitcoin
BUSINESS: Business (General)
BUSINESS: Business Opportunities
BUSINESS: Call Center Technology
BUSINESS: Cryptocurrency
BUSINESS: Customer Service
BUSINESS: E-business and E-commerce
BUSINESS: Economics
BUSINESS: Exports
BUSINESS: Franchising
BUSINESS: Human Resources
BUSINESS: International Business
BUSINESS: Internet Marketing
BUSINESS: Job Seekers
BUSINESS: Logistics
BUSINESS: Management
BUSINESS: Mergers and Acquisitions
BUSINESS: MLM
BUSINESS: Office Equipment
BUSINESS: Online
BUSINESS: Pensions and Benefits
BUSINESS: Production
BUSINESS: Public Relations
BUSINESS: Purchasing
BUSINESS: Regional Business
BUSINESS: Retail and Merchandising (General)
BUSINESS: Sales and Marketing
BUSINESS: Small Business
BUSINESS: Supply Chain Management
BUSINESS: Venture Capital
BUSINESS: WAHM (Work From Home Moms)
BUSINESS: Websites
BUSINESS: Work From Home
BUSINESS: Workplace
Celebrities
Charities and Aid Organizations
Collecting (General)
COMPUTERS: Computer Aided Design
COMPUTERS: Computers (General)
COMPUTERS: Content Management and Syndication
COMPUTERS: Databases
COMPUTERS: Digital Imaging
COMPUTERS: Disks and CDs
COMPUTERS: Email
COMPUTERS: Gaming
COMPUTERS: Graphics
COMPUTERS: Hardware
COMPUTERS: Image Processing
COMPUTERS: Information Management
COMPUTERS: Information Security
COMPUTERS: Interactive Media
COMPUTERS: Internet
COMPUTERS: Mobile Computing
COMPUTERS: Printers
COMPUTERS: Programming
COMPUTERS: Servers and Storage
COMPUTERS: Software
COMPUTERS: SOHO Applications
COMPUTERS: Systems Management
COMPUTERS: Systems Security
COMPUTERS: Web site Design
CONSTRUCION / BUILDING: Architectural Hardware
CONSTRUCION / BUILDING: Architecture
CONSTRUCION / BUILDING: Brick and Stone
CONSTRUCION / BUILDING: Building and Construction
CONSTRUCION / BUILDING: Building Materials
CONSTRUCION / BUILDING: Carpets and Flooring
CONSTRUCION / BUILDING: Cement and Concrete
CONSTRUCION / BUILDING: Construction (General)
CONSTRUCION / BUILDING: Construction Underground
CONSTRUCION / BUILDING: DIY and Home Improvements
CONSTRUCION / BUILDING: Floors and Floor Coverings
CONSTRUCION / BUILDING: Heating, Ventilation and Air Conditioning
CONSTRUCION / BUILDING: Kitchens, Bedrooms and Bathrooms
CONSTRUCION / BUILDING: Landscape Architecture
CONSTRUCION / BUILDING: Paint and Coatings
CONSTRUCION / BUILDING: Plumbing and Heating
CONSTRUCION / BUILDING: Regional Construction
CONSTRUCION / BUILDING: Road Construction
CONSTRUCION / BUILDING: Roofs and Ceilings
CONSTRUCION / BUILDING: Stairs, Elevators and Escalators
CONSTRUCION / BUILDING: Tools
Consumer Electronics
Consumer Protection
Crafts
Culture (General)
Dance
Design and Graphics
EDUCATION: Children’s Education
EDUCATION: Education (General)
EDUCATION: Higher Education
EDUCATION: Special Educational Needs
EDUCATION: Teaching
Emergency Planning
Emigration
ENERGY: Coal
ENERGY: Drilling
ENERGY: Electricity
ENERGY: Energy Efficiency
ENERGY: Energy Research and Development
ENERGY: Natural Gas
ENERGY: Nuclear Energy
ENERGY: Oil and Petroleum
ENERGY: Power and energy (General)
ENERGY: Renewable Energy
ENERGY: Solar Power
ENERGY: Water Power
ENERGY: Wind Power
ENGINEERING: Aeronautical Engineering
ENGINEERING: Bioengineering
ENGINEERING: Civil Engineering
ENGINEERING: Electrical Engineering
ENGINEERING: Engineering (General)
ENGINEERING: Environmental Engineering
ENGINEERING: Marine engineering
ENGINEERING: Mechanical engineering
ENGINEERING: Plant engineering
ENGINEERING: Production engineering
ENTERTAINMENT: Ballet
ENTERTAINMENT: Entertainment (General)
ENTERTAINMENT: Gambling and Casinos
ENTERTAINMENT: Gambling: Lottery / Lotto
ENTERTAINMENT: Motion pictures, Movies and DVDs
ENTERTAINMENT: Opera
ENTERTAINMENT: Show business
ENTERTAINMENT: The Arts
ENTERTAINMENT: Theater
ENVIRONMENT: Air pollution
ENVIRONMENT: Ecology
ENVIRONMENT: Environment (General)
ENVIRONMENT: Environmental Conservation
ENVIRONMENT: Pollution
ENVIRONMENT: Recycling
Erotica
FAMILY / PARENTING: Child Care
FAMILY / PARENTING: Child Development and Welfare
FAMILY / PARENTING: Children (General)
FAMILY / PARENTING: Children’s Safety
FAMILY / PARENTING: Family Interest (General)
FAMILY / PARENTING: Parenthood (General)
Farming (General)
FASHION / BEAUTY: Beauty (General)
FASHION / BEAUTY: Children’s Fashion
FASHION / BEAUTY: Fashion (General)
FASHION / BEAUTY: Fashion Accessories
FASHION / BEAUTY: Hair care
FASHION / BEAUTY: Men’s fashion
FASHION / BEAUTY: Women’s fashion
FINANCE / INVESTMENTS: Bitcoin (Cryptocurrencies)
FINANCE / INVESTMENTS: Bonds (General)
FINANCE / INVESTMENTS: Commodities / Forex
FINANCE / INVESTMENTS: Credit Repair
FINANCE / INVESTMENTS: Day Trading
FINANCE / INVESTMENTS: Day Trading Stocks
FINANCE / INVESTMENTS: Day Trading Forex
FINANCE / INVESTMENTS: Debt Consolidation
FINANCE / INVESTMENTS: Debt Help
FINANCE / INVESTMENTS: Finance
FINANCE / INVESTMENTS: Investing
FINANCE / INVESTMENTS: Options and futures
FINANCE / INVESTMENTS: Personal finance
FINANCE / INVESTMENTS: Stocks and shares
FINANCE / INVESTMENTS: Stock Market
Fire Prevention and Control
First aid
Fitness
FOOD AND BEVERAGE: Alcohol
FOOD AND BEVERAGE: Beer
FOOD AND BEVERAGE: Beverages (General)
FOOD AND BEVERAGE: Cooking
FOOD AND BEVERAGE: Food (General)
FOOD AND BEVERAGE: Food and Grocery Merchandising
FOOD AND BEVERAGE: Food hygiene
FOOD AND BEVERAGE: Grocery
FOOD AND BEVERAGE: Health food
FOOD AND BEVERAGE: Organic foods
FOOD AND BEVERAGE: Packaging and bottling
FOOD AND BEVERAGE: Restaurants
FOOD AND BEVERAGE: Soft drinks
FOOD AND BEVERAGE: Wine
GIFTS: Automotive
GIFTS: Clothing
GIFTS: Electronics
GIFTS: For Him
GIFTS: For Her
GIFTS: Jewelry
GOVERNMENT: Armed Forces
GOVERNMENT: Borders and Customs
GOVERNMENT: Congress
GOVERNMENT: Foreign Affairs
GOVERNMENT: Government (General)
GOVERNMENT: Homeland Security
GOVERNMENT: Local Government
GOVERNMENT: National Government
GOVERNMENT: Police
GOVERNMENT: Politics
GOVERNMENT: Prison Service
GOVERNMENT: Public Works
GOVERNMENT: Regulatory Agencies
GOVERNMENT: State Government
GOVERNMENT: Supreme Court
GOVERNMENT: Urban Planning
Handicapped or Disabled-Related News
HEALTH / HEALTHCARE: Allergology
HEALTH / HEALTHCARE: Alternative/Traditional/Herbal Medicine
HEALTH / HEALTHCARE: Anesthetics
HEALTH / HEALTHCARE: Aroma therapy
HEALTH / HEALTHCARE: Artificial tissues
HEALTH / HEALTHCARE: Cardiology
HEALTH / HEALTHCARE: Care for the elderly
HEALTH / HEALTHCARE: Chiropractic
HEALTH / HEALTHCARE: Clinical trials
HEALTH / HEALTHCARE: Communicable diseases
HEALTH / HEALTHCARE: Computers in healthcare
HEALTH / HEALTHCARE: Dentistry
HEALTH / HEALTHCARE: Dermatology
HEALTH / HEALTHCARE: Diabetes
HEALTH / HEALTHCARE: Diagnostics
HEALTH / HEALTHCARE: Diets, Dieting and Weight Loss
HEALTH / HEALTHCARE: Disability and rehabilitation
HEALTH / HEALTHCARE: Disease control
HEALTH / HEALTHCARE: Disinfecting
HEALTH / HEALTHCARE: Drug delivery
HEALTH / HEALTHCARE: Eating disorders
HEALTH / HEALTHCARE: Emergency medicine
HEALTH / HEALTHCARE: Endocrinology
HEALTH / HEALTHCARE: Entomology
HEALTH / HEALTHCARE: Environmental health
HEALTH / HEALTHCARE: Epidemiology
HEALTH / HEALTHCARE: Ergonomics
HEALTH / HEALTHCARE: Experimental medicine
HEALTH / HEALTHCARE: Fertility and reproduction
HEALTH / HEALTHCARE: Forensic science
HEALTH / HEALTHCARE: Fracture and fatigue
HEALTH / HEALTHCARE: Gastroenterology
HEALTH / HEALTHCARE: Genealogy
HEALTH / HEALTHCARE: General practitioners and family doctors
HEALTH / HEALTHCARE: Gerontology
HEALTH / HEALTHCARE: Health (General)
HEALTH / HEALTHCARE: Healthcare (General)
HEALTH / HEALTHCARE: Hearing and speech
HEALTH / HEALTHCARE: Hematology
HEALTH / HEALTHCARE: HIV and AIDS
HEALTH / HEALTHCARE: Holistic medicine
HEALTH / HEALTHCARE: Homeopathy
HEALTH / HEALTHCARE: Hospital doctors
HEALTH / HEALTHCARE: Hospitals
HEALTH / HEALTHCARE: Hypnosis
HEALTH / HEALTHCARE: Immunology
HEALTH / HEALTHCARE: Intensive care
HEALTH / HEALTHCARE: Liver disease
HEALTH / HEALTHCARE: Lung disease
HEALTH / HEALTHCARE: Medical and hospital equipment
HEALTH / HEALTHCARE: Medical practice management
HEALTH / HEALTHCARE: Medical products and services
HEALTH / HEALTHCARE: Medical technology
HEALTH / HEALTHCARE: Medicine
HEALTH / HEALTHCARE: Medicine and equipment overseas
HEALTH / HEALTHCARE: Mental health
HEALTH / HEALTHCARE: Midwives
HEALTH / HEALTHCARE: Nephrology
HEALTH / HEALTHCARE: Neurology
HEALTH / HEALTHCARE: Nuclear medicine
HEALTH / HEALTHCARE: Nurses
HEALTH / HEALTHCARE: Nutrition
HEALTH / HEALTHCARE: Obstetrics and gynecology
HEALTH / HEALTHCARE: Occupational health and safety
HEALTH / HEALTHCARE: Oncology
HEALTH / HEALTHCARE: Opticians and ophthalmology
HEALTH / HEALTHCARE: Orthopedics
HEALTH / HEALTHCARE: Osteopathy
HEALTH / HEALTHCARE: Otorhinolaryngology
HEALTH / HEALTHCARE: Pediatrics
HEALTH / HEALTHCARE: Pharmaceuticals
HEALTH / HEALTHCARE: Physical therapy
HEALTH / HEALTHCARE: Plastic surgery
HEALTH / HEALTHCARE: Pregnancy
HEALTH / HEALTHCARE: Prescription medicines
HEALTH / HEALTHCARE: Psychiatry and Psychology
HEALTH / HEALTHCARE: Residential care
HEALTH / HEALTHCARE: Respiratory diseases
HEALTH / HEALTHCARE: Rheumatology
HEALTH / HEALTHCARE: Sexual health
HEALTH / HEALTHCARE: Sports medicine
HEALTH / HEALTHCARE: STDs
HEALTH / HEALTHCARE: Stem Cell Research
HEALTH / HEALTHCARE: Stress management
HEALTH / HEALTHCARE: Substance abuse
HEALTH / HEALTHCARE: Surgery
HEALTH / HEALTHCARE: Toxicology
HEALTH / HEALTHCARE: Transplants
HEALTH / HEALTHCARE: Traumatology
HEALTH / HEALTHCARE: Tropical diseases
HEALTH / HEALTHCARE: Urology
HEALTH / HEALTHCARE: Vaccines
Hispanic-Related News
HOBBIES: Birdwatching
HOBBIES: Cars
HOBBIES: Collecting
HOBBIES: Fishing
HOBBIES: Hunting
HOBBIES: Model Building
HOBBIES: Music
HOBBIES: Sewing
HOBBIES: Trains
HOBBIES: Woodworking
HOME / GARDEN: Furniture
HOME / GARDEN: Home Audio and Video
HOME / GARDEN: Interior Decorating
HOME / GARDEN: Lawn and Garden (General)
HOME / GARDEN: Pest Control
Homosexual-Related News
Horses
Horticulture
Human rights
Immigration
INDUSTRY / MANUFACTURING: Chemicals
INDUSTRY / MANUFACTURING: Composite Materials
INDUSTRY / MANUFACTURING: Industrial Power and Hydraulics
INDUSTRY / MANUFACTURING: Industry (General)
INDUSTRY / MANUFACTURING: Iron and Steel
INDUSTRY / MANUFACTURING: Machinery and Equipment
INDUSTRY / MANUFACTURING: Manufacturing (General)
INDUSTRY / MANUFACTURING: Metal Fabrication and Metalworking
INDUSTRY / MANUFACTURING: Metals (General)
INDUSTRY / MANUFACTURING: Mining and quarrying
INDUSTRY / MANUFACTURING: Paper and board industry
INDUSTRY / MANUFACTURING: Plastics and Rubber
INDUSTRY / MANUFACTURING: Printing and reprographics
INDUSTRY / MANUFACTURING: Pumps
INDUSTRY / MANUFACTURING: Sheet metal
INDUSTRY / MANUFACTURING: Textiles
INDUSTRY / MANUFACTURING: Waste treatment and reclamation
INDUSTRY / MANUFACTURING: Water treatment and supply
INDUSTRY / MANUFACTURING: Welding
Insurance
International news
LAW: Attorneys (Litigation)
LAW: Business and company law
LAW: Computer Law
LAW: Courtroom news
LAW: Crime
LAW: Crime prevention
LAW: Criminal law
LAW: Employment law
LAW: Energy law
LAW: Family law and policy
LAW: Financial law
LAW: Immigration law
LAW: Industrial Law
LAW: Insolvency Law
LAW: International Law
LAW: Law (General)
LAW: Law Students
LAW: Lawyers (Civil)
LAW: Legal Education
LAW: Litigation
LAW: Local Government Law
LAW: Media Law
LAW: Patents, Trademarks and Copyrights
LAW: Product Liability
LAW: Professional Liability
LAW: Property Law
LAW: Tax Law
Leisure (General)
Libraries and information systems
Lifestyle
Livestock and Farm Animals (General)
Local news
Luxury goods industries
Marriage guidance
Men-Related News
Middle East
MUSIC: Brass Bands
MUSIC: Classical Music
MUSIC: Country Music
MUSIC: Jazz
MUSIC: Latin Music
MUSIC: Music (General)
MUSIC: Music Business
MUSIC: Musical Instruments
MUSIC: Pop / Rock
MUSIC: R&B and Soul Music
MUSIC: Rap and Hip Hop
National news
Native American-Related News
Nature
New age lifestyle
New media
Oceanography
Paranormal
PERSONAL: Personal Development
PERSONAL: Career Development
PERSONAL: Job Applications
PERSONAL: Resumes
PERSONAL: Self Empowerment
Pets
Philosophy
Pregnancy
REAL ESTATE: Commercial Real Estate
REAL ESTATE: Real Estate (General)
REAL ESTATE: Residential Real Estate
RELIGION: Anglicanism
RELIGION: Baptist
RELIGION: Buddhism
RELIGION: Catholicism
RELIGION: Christian Youth
RELIGION: Christianity
RELIGION: Church Music
RELIGION: Hinduism
RELIGION: Islam
RELIGION: Judaism
RELIGION: Methodism
RELIGION: Presbyterianism
RELIGION: Protestantism
RELIGION: Religion (General)
RELIGION: Sikhism
RELIGION: Spiritualism
Safety and security
Satire
Science (General)
Seasonal
Senior Citizen-Related News
Shopping (Online – Ecommerce)
Shopping (Offline – In-store)
Singles and dating
Social activism
Social issues
SPORTS: Archery
SPORTS: Automotive Racing
SPORTS: Ballooning
SPORTS: Baseball
SPORTS: Basketball
SPORTS: Beach Sports
SPORTS: Billiards
SPORTS: Bob sleigh, Skeleton and Luge
SPORTS: Bowling
SPORTS: Boxing
SPORTS: Bullfighting
SPORTS: Canoeing
SPORTS: Chess
SPORTS: Climbing
SPORTS: Cricket
SPORTS: Curling
SPORTS: Cycling
SPORTS: Decathlon
SPORTS: Extreme Sports
SPORTS: Fencing
SPORTS: Fishing
SPORTS: Football
SPORTS: Formula One
SPORTS: Golf
SPORTS: Greyhound Racing
SPORTS: Gymnastics
SPORTS: Handball
SPORTS: Hang Gliding and Paragliding
SPORTS: Hockey
SPORTS: Horse Racing
SPORTS: Hunting
SPORTS: Ice Skating
SPORTS: Judo
SPORTS: Karting
SPORTS: Lacrosse
SPORTS: Martial Arts
SPORTS: Motorbike Racing
SPORTS: Olympics
SPORTS: Outdoor Sport
SPORTS: Paint ball Games
SPORTS: Roller Skating and Skateboarding
SPORTS: Rowing
SPORTS: Rugby
SPORTS: Running
SPORTS: Shooting
SPORTS: Skiing and Snow boarding
SPORTS: Soccer
SPORTS: Softball
SPORTS: Speedway
SPORTS: Spelunking
SPORTS: Sport for the Disabled
SPORTS: Sports (General)
SPORTS: Sports Trade
SPORTS: Squash
SPORTS: Swimming and Diving
SPORTS: Table Tennis
SPORTS: Tennis
SPORTS: Triathlon and Biathlon
SPORTS: Volleyball
SPORTS: Water Sports
SPORTS: Weightlifting
SPORTS: Wrestling
SURVIVALIST: Disaster Prep
SURVIVAL PREPARATION
TECHNOLOGY: Batteries
TECHNOLOGY: Biotechnology
TECHNOLOGY: Cellular Phones
TECHNOLOGY: Chemicals
TECHNOLOGY: Circuit Technology
TECHNOLOGY: Electrical and Electronics
TECHNOLOGY: Fiber Optics
TECHNOLOGY: Lasers
TECHNOLOGY: Nanotechonology
TECHNOLOGY: Robotics
TECHNOLOGY: Satellite Technology
TECHNOLOGY: Semiconductors
TECHNOLOGY: Space Technology
TECHNOLOGY: Technology (General)
TECHNOLOGY: Telecommunications (General)
TECHNOLOGY: Telephony
Television listings
TRANSPORTATION: Aircraft and Aviation (General)
TRANSPORTATION: Airlines and Air Transport
TRANSPORTATION: Boats and Yachts
TRANSPORTATION: Buses
TRANSPORTATION: Motorcycles
TRANSPORTATION: Public Transportation
TRANSPORTATION: Railroads
TRANSPORTATION: Shipping (General)
TRANSPORTATION: Trucking
TRAVEL: Business Travel
TRAVEL: Camping and RVs
TRAVEL: Travel (General)
Unemployed – Seeking Employment
Veteran-Related News
Weather
Wildlife
Women-Related News
Woodworking
Youth-Related News
Zoology

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